Journalist and Writer
Sarah has written for many different magazines and newspapers and published two books. She is a member of the Guild of Food Writers. Her area of expertise is mostly food-related but she has tackled travel, humour and relationship pop psychology!
Her first book (The Dish, co-written with Penny Isaacs, Troubador, 2009) was an irreverent and confessional volume revealing the secrets of how to captivate a man through food. It led to a series of popular columns for www.uk.msn.com giving fun dating advice, which the editor described as “intelligent and hilarious”.
Her eBook “How to Feed Your Family for Less” was published by the budgeting website Moneymagpie.com in 2010, for which she writes the Moneymagpie food blog. The most popular recipes have been turned into hit “how-to” videos on YouTube. She also had a daily cookery column in The Scotsman newspaper for 18 months.
Sarah advises food manufacturers on ingredients, recipes, product ideas, branding and marketing. She regularly takes part in brainstorming sessions both as a food expert and as a “super-consumer”.
