Downtime? Use the time to come back bigger and better.

Sarah Lockett, TBD Media
Sarah Lockett, TBD Media

How are your communication skills? How are your presentation skills? How are your media skills? Even if you think you’ll never speak to the media, everyone needs communication skills, right? And during these times of constant Skype/zoom/Teams calls, we all need to know how to look our best on a webcam – and how to pitch our message right, for each audience. Posture and body language count! Lighting counts! Plus the background, your clothes, tone and pace – the list goes on.

To learn how to get all of these elements right, book one of my media training sessions – or presentation training sessions – held virtually or in person, at a place of your choosing. All sessions are bespoke, depending on what you need, but we cover:

What is news? What do journalists want? 

Preparing for your interview – your objectives, proof points

Role play – press/radio/TV interviews, playback + feedback

DTL (Down The Line) techniques, playback + feedback

Logistics of interviews – where, when, how

What are you going to say? Your Business Objectives, Key Messages. Who’s the audience?

How do I look and sound? Body language, tone, pitch, techniques for broadcast

Distracting looks, check your background, what to wear

Different types of interview

How to answer difficult questions – the ABC technique

Topping and tailing your message

Learn from the best, and worst – we watch videos

“60 seconds of passion!”

So get in touch! I have previously trained people from many different organisations and countries, including government departments, military and corporate clients, both in groups and individually.

Sarah Lockett

Sarah Lockett is a former BBC News / Sky News anchor who currently presents a variety of content for corporate clients and delivers media training.
She has presented on BBC News and Sky News, plus reported for Channel Four News, 5 News, Reuters and others.
She now hosts webinars and conferences, chairs corporate/academic panel discussions, hosts award ceremonies and events. She writes, presents and produces training videos, as well as voiceovers (both factual and drama/comedy). She has written two books and is also working as an actor.

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